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Logo, Character, and Web Iterations


Logos




Characters






Website

The screen below would be animated when entering the site and it would appear before reaching the page shown above.










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Website Wireframes and Video Story Boards

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Initial Research and Data Collection

To understand how opioids affect different age groups, we conducted research before we started designing. The images above show a map of how and why individuals are affected by opioids as well as a key of some main focus points of our research. Children 0 - 5: This age group of children are most affected by opioids. Children in this age group come into contact with opioids through secondary exposure. For example, breastfeeding, skin to skin contact, or mothers who consume opioids during pregnancy. Children who are exposed to opioids in this age group are often put into foster care. Toddlers and slightly older children are often taken to the emergency room for consuming opioids that aren't properly locked away. Children 8 - 12: Children in this age group are least affected because they are too old to accidentally consume opioids and do not experience secondary exposure. Children in this age group are also less likely to be put into foster care. Teens: Teens are ...

Timeline

3.7 Outline, style guide, and brief 3.14 Group presentation –   Blog post 3.21 Brand solidification and final character designs established –   Blog post 3.28 Start of PSA production and website building 4.4 Website mockup and story boards – Blog post 4.9 Polished rough cut of website and PSA – Blog post 4.11 Work in progress meeting 4.16 Printed materials completed – Blog post 4.18 Testing and revising 4.25 Everything finalized a week early just in case – Blog post 5.2 Final deliverables and poster due Bolded items are official  presentation dates.